Privacy Policy

Last updated: July 6th, 2026

This Privacy Policy describes Our policies and procedures on the collection, use, and disclosure of Your information when You use the Service, and tells You about Your privacy rights and how the law protects You.

This Privacy Policy applies to the CFI Business Builder website and to the tools and services provided under the CFI Business Builder name.

We use Your Personal Data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.

Interpretation and Definitions

Interpretation

The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.

Definitions

For the purposes of this Privacy Policy:

Account means a unique account created for You to access our Service or parts of our Service.
Company (referred to as either “the Company,” “We,” “Us,” or “Our” in this Agreement) refers to Wisconsin Web Works, d/b/a CFI Business Builder, operated by Travis Lesatz, 975 Honey Creek Rd, Oshkosh, WI 54904.
Client means a certificated flight instructor or business that subscribes to or uses our Service to run their own operation.
End User means a student, lead, or customer of a Client whose information is processed through the Service on the Client’s behalf.
Cookies are small files placed on Your device by a website, containing details of Your browsing history among other uses.
State refers to: Wisconsin
Country refers to: United States.
Device means any device that can access the Service.
Personal Data is any information that relates to an identified or identifiable individual.
Service refers to the Website and the tools and services provided by the Company.
Service Provider means any third party that processes data on behalf of the Company.
Usage Data refers to data collected automatically, either generated by use of the Service or from the Service infrastructure itself.
Website refers to CFI Business Builder, accessible from cfibusinessbuilder.com.
You means the individual accessing or using the Service, or the entity on behalf of which such individual is accessing or using the Service.

Collecting and Using Your Personal Data

Types of Data Collected

Personal Data

While using Our Service, We may ask You to provide Us with certain personally identifiable information, which may include:

Email address
First name and last name
Phone number
Address, State, Province, ZIP/Postal code, City
Payment information (processed by our third-party payment processor; we do not store full card numbers)
Usage Data

Data processed on behalf of Clients (End User data). When a Client uses the Service to run their instructing business, the Service may process information about that Client’s End Users, which may include names, phone numbers, email addresses, scheduling information, home airport, and personal weather minimums. We process this information as the Client’s Service Provider, at the Client’s direction. The Client is responsible for providing any required notices to, and obtaining any required consents from, their End Users. If You are an End User and wish to access or delete your information, please contact the Client (your flight instructor), or contact Us and we will assist the Client.

Usage Data

Usage Data is collected automatically and may include Your device’s IP address, browser type and version, the pages You visit, the time and date of Your visit, time spent on pages, unique device identifiers, and other diagnostic data.

Information from Third-Party Social Media Services

The Company may allow You to create an account or connect through Third-Party Social Media Services such as Google, Facebook, Instagram, and LinkedIn. If You connect such an account, We may collect Personal Data already associated with it, such as Your name, email address, and contacts, consistent with this Privacy Policy.

SMS / Text Messaging Program

CFI Business Builder offers SMS/text message communications. There are two categories of messaging, and different consent applies to each.

A. Messages from CFI Business Builder to You (our Clients and inquirers).

Consent: By providing your phone number and selecting text as a contact method, or otherwise opting in (for example, by texting a keyword such as “WX DEMO” to our number, or checking an SMS consent box on our forms), you consent to receive SMS text messages from CFI Business Builder. These may include service-related messages, weather demonstration replies, quote and inquiry follow-ups, appointment or onboarding reminders, and informational or promotional messages related to services you have requested or inquired about. Consent to receive marketing text messages is not a condition of purchasing any goods or services.
No Sharing of SMS Consent: Text messaging opt-in data and consent will not be shared with any third parties or affiliates for their marketing or promotional purposes. This SMS-specific exclusion applies regardless of any other data-sharing provisions in this Privacy Policy.
Message Frequency: Message frequency varies based on your interactions with us.
Cost: Message and data rates may apply.
Opt-Out: You can opt out at any time by replying STOP to any message. We will send a confirmation and no further messages unless you opt back in.
Help: For assistance, reply HELP, or contact us at travis@cfibusinessbuilder.com or 920-606-3409.
Supported Carriers: Carriers are not liable for delayed or undelivered messages.

B. Messages sent by our Clients to their own End Users using our tools.

When a Client (a CFI) uses the Service to message their own students or customers, including weather alerts, lesson reminders, and currency or endorsement reminders, the Client is the sender and is solely responsible for obtaining the required consent from those recipients and for compliance with the TCPA, CAN-SPAM, and applicable law. CFI Business Builder provides the tools and consent and opt-out mechanisms; it does not obtain consent on the Client’s behalf. End Users who wish to opt out of a Client’s messages may reply STOP or contact that Client directly.

Weather Data

Weather information provided through the Service (including METAR data and alerts) is sourced from third-party government and aviation weather providers and is provided for general awareness and scheduling only. It is not an official weather briefing. See our Terms of Service for the full weather disclaimer.

Tracking Technologies and Cookies

We use Cookies and similar tracking technologies (such as beacons, tags, and scripts) to track activity on Our Service and store certain information. You can instruct Your browser to refuse Cookies, though some parts of our Service may not function properly without them. We use both Session and Persistent Cookies for essential, notice-acceptance, and functionality purposes.

Use of Your Personal Data

The Company may use Personal Data:

To provide and maintain our Service, and monitor its usage.
To manage Your Account and registration.
For the performance of a contract for the products or services You purchase.
To contact You by email, telephone, SMS, or other electronic communication regarding updates, security, or service-related and requested informational communications.
To provide You with news, special offers, and general information about similar goods, services, and events, unless You have opted out.
To manage Your requests.
For business transfers, such as a merger, acquisition, or asset sale.
For data analysis, identifying usage trends, and improving our Service.

We may share Your personal information:

With Service Providers to operate, monitor, and analyze the Service, process payments, deliver messages, and provide weather data.
For business transfers, in connection with a merger, sale, financing, or acquisition.
With Affiliates, who will be required to honor this Privacy Policy.
With other users, when You share information in public areas such as a community group.
With Your consent, for any other purpose.

Note: SMS opt-in and consent data is excluded from sharing as described in the SMS section above.

Retention of Your Personal Data

The Company will retain Your Personal Data only as long as necessary for the purposes set out in this Privacy Policy, to comply with our legal obligations, resolve disputes, and enforce our agreements. Usage Data is generally retained for a shorter period, except where used to strengthen security or functionality, or where we are legally required to retain it longer.

Transfer of Your Personal Data

Your information may be processed at the Company’s operating offices and in other places where the parties involved in processing are located, which may be outside Your jurisdiction. Your submission of information represents Your agreement to that transfer. We will take reasonable steps to ensure Your data is treated securely.

Delete Your Personal Data

You have the right to delete, or request that We assist in deleting, the Personal Data We have collected about You. You may update, amend, or delete Your information through Your Account where available, or by contacting Us. If You are an End User, please contact the Client (your instructor) whose account holds your information, or contact Us and we will assist them. We may need to retain certain information where we have a legal obligation or lawful basis to do so.

Disclosure of Your Personal Data

Business Transactions. If the Company is involved in a merger, acquisition, or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

Law Enforcement. The Company may be required to disclose Your Personal Data if required by law or in response to valid requests by public authorities.

Other Legal Requirements. The Company may disclose Your Personal Data in the good-faith belief that such action is necessary to comply with a legal obligation, protect the rights or property of the Company, prevent or investigate possible wrongdoing, protect the personal safety of users or the public, or protect against legal liability.

Security of Your Personal Data

The security of Your Personal Data is important to Us, but no method of transmission over the Internet or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.

Children’s Privacy

Our Service is directed to flight instructors and businesses and does not address anyone under the age of 13, and We do not knowingly collect personally identifiable information from anyone under 13. If You are a parent or guardian and believe Your child has provided Us with Personal Data, please contact Us and We will take steps to remove it.

Some flight students may be minors. Where a Client uses the Service to manage information about a minor student, the Client is responsible for obtaining any required parental or guardian consent and for handling that information appropriately.

Links to Other Websites

Our Service may contain links to other websites not operated by Us. We strongly advise You to review the Privacy Policy of every site You visit. We have no control over, and assume no responsibility for, the content or practices of any third-party sites.

Changes to this Privacy Policy

We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page and updating the “Last updated” date. You are advised to review this Privacy Policy periodically.

Contact Us

If you have any questions about this Privacy Policy, You can contact us:

By email: info@cfibusinessbuilder.com
By visiting this page on our website: cfibusinessbuilder.com/contact
By phone: 920-606-3409